As we pass the midpoint of 2025, it’s clear that Bigo Live remains one of the most dynamic platforms for livestreaming entertainment. From music and gaming to daily vlogs and interactive shows, the first half of the year has seen a new wave of talented creators rise to fame. But what exactly made these streamers stand out? And what can we learn from their success?
Let’s dive into the 2025 first-half Bigo Live Hot Streamer Rankings and analyze the content trends driving the platform.
Top-Ranked Streamers: Who’s Leading the Pack?
In early 2025, several names consistently dominated the charts across global regions:
@LunaVibes (Philippines) – Known for her nightly ASMR and “sleepcast” streams, Luna gained a massive following for her calming voice and relaxing atmosphere. She frequently tops the gift charts thanks to loyal late-night fans.
@KingRico (USA) – A former gamer turned full-time variety streamer, Rico mixes comedy, music, and real-time Q&A into highly energetic shows. His success lies in his ability to maintain audience interaction for hours without pause.
@ZhangTing888 (China) – Specializing in fashion and beauty content, Zhang Ting exploded in popularity after a series of viral makeup transformation streams. Her collaboration with local brands helped her become one of the top earners of the year.
@DuoDanceTwins (Thailand) – This sibling dance duo blends choreography with trending songs and challenges, capturing the attention of young viewers and driving massive engagement.
@Neko_Sensei (Japan) – A VTuber and cosplay performer, Neko brings a unique blend of character play, storytelling, and interactive mini-games that’s kept fans consistently engaged.
Content Trends Shaping the First Half of 2025
Several themes emerged across the most successful Bigo Live creators:
Interactive Gifting Challenges: Streamers who incorporated live goals, "unlockable" rewards, or ranking competitions saw significantly higher gift volumes.
Niche Communities: ASMR, tarot reading, and even “study with me” sessions grew into highly engaged micro-audiences.
Cross-Platform Promotion: Streamers who linked their Bigo Live sessions to short-form platforms like TikTok or Instagram Reels saw noticeable growth in follower count.
Language Diversity: Multilingual streamers attracted global audiences by switching between English and their native languages to broaden reach.
Why Bigo Live Viewers Are Spending More in 2025
One major observation from this year’s rankings is the increasing investment from viewers. Fans are not only tuning in — they’re topping up more frequently to send gifts, boost their favorite streamers in rankings, and unlock exclusive interactions. This surge is fueled by limited-time in-app events, bonus multipliers, and the growing social status of being a "Top Fan."
Support Your Favorite Streamers Easily
If you’re inspired by these rising stars or already have your own favorite content creators, now’s the time to join the action and support them directly. The best way to do that? Stay topped up with diamonds, so you never miss a moment to gift or participate in fan-exclusive events.
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